TTC’s Executive Vice President and Co‑Owner, Lauren Mecchella Plate, recently appeared in the January 2026 issue of the Journal of Commerce, where she offered her perspective on the rapid evolution of AI within the logistics sector. Her full commentary appears below.
Artificial Intelligence is no longer a distant concept. It is here and is poised to reshape every facet of the logistics industry.
Large language models, generative Al, and Al agents are already driving improvements in route optimization, demand forecasting, warehouse automation, and freight invoice processing. Soon, autonomous trucks will support long and short-haul transportation, and mobile robots will manage movement, sorting, and loading of goods.
Every aspect of transportation must be viewed through an AI lens.
We have witnessed numerous technological shifts during our 53 years of operations. None, however, compare to the transformative potential of AI. Thoughtful implementation will unlock efficiencies, elevate service levels, and expand capabilities.
For many, the topic of AI feels intimidating and that is understandable. You are right to approach it with a healthy dose of skepticism, but if you have not already, it is time to get started.
So, where do you start? The easiest entry point is to apply AI to what you are already doing. Automate repetitive tasks, improve data accuracy and enhance reporting. Small wins build confidence and deliver measurable benefits without disrupting core operations.
Stay true to your mission. Technology should serve your company’s purpose, not redefine it. Keep values and service standards at the center of every decision. Ask: Will this enhance the customer experience, or detract from it?
Early adoption sounds bold, but there is strategy and strength in being a “fast follower”. Observe where others invest, stumble, and succeed to save time, money, and frustration.
Finally, remember logistics is driven by people. The best AI solutions will not eliminate human judgement. They will amplify it. A human-in-the-loop approach ensures automation supports, not replaces, expertise. Maintaining this balance is critical to preserving and accelerating organizational success.